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A young and optimistic entrepreneur named Harry Crisp began the Pepsi MidAmerica journey with Marion Hatchery and Produce Co. at the age of 24.
With his trucks carrying out eggs, chicks, and produce, he saw an opportunity to offer his customers more. At the beginning of the 1930’s Harry developed a line of flavored soft drink products including Red Rooster and Crisp Flavors, which were delivered on these poultry trucks. This leap into the soft drink business, which was then unknown to him, ultimately was the cornerstone for his success…Learn More
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